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  • 29
    Jan
    Posted in:
    Sign Copy Writing Tips for Better Advertising Results

    When you use signs to advertise your business, you need to ensure that the message on your sign reads well and reaches to the target audience. This calls for the application of high-level writing skills. To help you in this process, here are some sign copywriting tips for better advertising results.

    Use Simple and Clear Language

    When doing sign copywriting, use simple language. Note that your target audience might not have all the time in the world for grasping the message on your sign. The most important thing is to use language that everybody can understand fast. It also needs to be appropriate to your targets. For instance, if your business is targeting the youth, the language used should suit them, and so forth. The message should also be clear, so use no vague or crappy terms.

    Apply the Right Graphics If Necessary

    When doing the signs, you can opt to include graphics. You should have graphics that attract the attention of your target audience. However, avoid using too many graphics or those that don’t match with the message on the sign. The major purpose of the graphics should be to help boost how your target audience understands your message and attain the set goals.

    Use Different Font Sizes and Colors

    In order for your sign to be more readable and attract even those people who are at a distance, it is vital that you include different sizes and colors of the font. However, do not overuse them to avoid making your sign look mixed up. Choose attractive bright colors and those that match with your overall business theme. Use larger fonts for core words in your message.

    Include a Title

    It’s necessary that your sign has a title because some people don’t have time to go through the entire message. Make sure that your title includes the major goal of the entire message. Just like the message, the title should be straight and to the point. It should also be appealing to your prospects.

    Best Sign Copy Writing Service

    To get the best sign copywriting services, Knox Box Signs is your best choice. We have a rich experience and qualifications that can guarantee you copywriting success and ensure that your business attains its overall advertising goals. Call us at 855-456-6926 or send us an email to info@knoxboxsigns.com.